Dick's Sporting Goods App

DICK’S Sporting Goods gives you exclusive access to personalized offers, ScoreCard tracking, rewards, and access to all the gear you need.

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Concepting

After ideating far and wide, we came up with two solid directions to present to the client. Both versions make use of the vast content DSG publishes online, on their social media as well as their blog.

We also included an onboarding flow that would allow the user to understand the main points of the app and to introduce them to our reward system.

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Final Designs